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Swiggy’s creative commercials are known to everyone for their clever wordplay. They use puns, rhymes, and references to create catchy slogans and advertisements. Their banter makes their ads memorable and engaging, helping them to stand out in the competitive food delivery market. Also, it’s not just the commercials that grab attention; Swiggy’s social media team never misses a chance to serve smiles to billions of people by commenting or sometimes sharing posts with a whimsical twist.
Yet again, the team responded to a post on X (Formerly Twitter) with a humorous wordplay. The response is making people ROFL. The said post had an amusing picture of a roti that had a ‘smiley face.’ The post was shared on X by the handle ‘Guillotine Girl’ on March 17 with the caption, “Mom told me to rush to the kitchen immediately, so she could show me this roti with a smiley face.”
Have a look at the viral post:
mom told me to rush to the kitchen immediately so she could show me this roti with a smiley face pic.twitter.com/JWxqtMOx6T— guillotine girl (@guill0tinegirl) March 17, 2024
The post went immensely viral in no time, garnering the attention of many viewers online. It also grabbed the attention of the delivery app Swiggy. The app, known for seizing every opportunity to inject some fun, reshared the post, calling the roti ‘hasti’ (which means laughing in Hindi), in the context of the word ‘roti’ (the Hindi word for crying). The post read, “Roti? No, this is hasti.”
Swiggy’s post grabbed the attention of over 19,000 users.
roti? no this is hasti ???????? https://t.co/uX1eJ3MJUo— Swiggy (@Swiggy) March 19, 2024
Apart from Swiggy, social media users couldn’t hold back but chime in to the comments section, echoing that they found the twist on a simple roti joyful. People were amazed to see the roti with a smiley face and dubbed it ‘cutie’. Till now, the post has amassed more than 447,800 views and 8,300 likes. Needless to say, the numbers are still increasing, leaving everyone smiling.
“Happiest roti I’ve ever met,” a user commented.
happiest roti I’ve ever met— Debmalya Bandyopadhyay (@halfmoonwhiskey) March 17, 2024
An account remarked, “Yes, it’s HASTI because your escalation team is not in active mode otherwise, this Roti will ROTI (Roti meaning cry in English).”
Yes it’s HASTI bcoz ur escalation team are not in active mode otherwise this Roti will ROTI ( Roti meaning in English is CRY)— Sudhir Dixit (Modi ka Parivar) (@sudhir77566369) March 19, 2024
“Badi hi mahaan hasti,” posted another.
Badi hi mahaan hasti— Am (@simply_am_) March 19, 2024
Adding a tweak of humour, an individual wrote, “Nahi wo sad hai, usko koi kha jaega abhi. Save her. (No, the roti is sad, someone will eat it now. Save her).”
Nahi wo sad haiUsko koi kha jaega abhiSave her — Ripudaman (@mrtechsense) March 19, 2024
The now-viral post proves that even the simplest of things can bring a smile to our faces. By taking a moment to appreciate the simple things like this ‘smiling roti’, we can fill our lives with joy.
What do you think about this smiling roti?
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