The buy-one-get-one-free approach is an effective marketing technique for increasing sales. Yet, this methodology is not commonly employed to sell automobiles.
In an unusual move, Naples Motorsports, a vehicle dealership located in Florida, announced that it will give away a 2018 Rolls-Royce Wraith for free if you purchase a 2021 Bugatti Chiron. The dealership posted a ‘special offer’ on their Facebook page earlier this week, announcing the exceptional discount.
With a little over 3,218 km on the odometer, the available Chiron luxury sports car has an attractive two-tone paint job in Grenade and Glacier. Coincidentally, the Rolls-Royce also has a two-tone exterior coat in silver and brown, with nearly comparable specs.
It has driven more than 17,000 kilometres, according to the Naples Motorsports website. If bought separately, this vehicle would run you about $239,995 (around Rs 1.98 crore).
Naples Motorsports lists the Bugatti Chiron for $3.85 million (approximately Rs 31.91 crores), which makes it among the most pricey vehicles in the US market.
This pricing might be attributed to the vehicle’s low mileage when compared to similar listings. The Bugatti Chiron’s price is difficult to estimate because of its rarity and distinctive features.
But if the hypercar’s price is deducted from the Rolls-Royce Wraith, the difference is almost $3.6 million (Rs 29.84 crore). This number is more in line with other Chirons that are presently available for purchase.
It’s possible that Naples Motorsports has included Rolls-Royce’s price in the price they are asking for the Bugatti, according to motor1.com.
2021 Bugatti Chiron: About
The 2021 Chiron, the successor to the iconic Veyron, is one of the most expensive and fastest automobiles in the world.
Perhaps the most flamboyant and expensive vehicle in the lineup is the Chiron Super Sport 300+. It has a 16-cylinder, 8.0-litre engine with 1,577 bhp and a peak speed of 489 km/h. In fact, Bugatti made history by being the first carmaker to reach 300 miles per hour.
2018 Rolls-Royce Wraith: About
The 2018 Rolls-Royce Wraith is the company’s most opulent coupe. It has a V12 engine and comes with a wide range of custom, extravagant choices. It can go from 0 to 60 mph in under 4.4 seconds.
The 2018 Rolls-Royce Wraith’s 6.6-litre, twin-turbocharged V12 engine is just one of the numerous benefits of having BMW as a parent company. It produces 624 bhp and 799 Nm of torque in its basic configuration.
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Reference Links: 1) https://auto.hindustantimes.com/auto/cars/buy-bugatti-get-rolls-royce-for-free-us-dealership-offers-insane-deal-41710736036226.html
2) https://www.motor1.com/news/712475/bugatti-chiron-rolls-royce-wraith-bogo/
3) https://www.guideautoweb.com/en/makes/bugatti/chiron/2021/
4) https://www.kbb.com/rolls-royce/wraith/2018/
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