Nokia is calling upon Indian mobile and web application developers to create consumer applications exclusively for the upcoming Nokia N97 handset. The 100 best applications will be made available to consumers in India and across the globe through the newly announced Ovi Store.
The Nokia N97, expected to be launched in India by mid 2009, will be the first device from Nokia to feature the Ovi Store.
This is the first initiative of its kind in India, under the aegis of Forum Nokia's Calling All Innovators 2009 competition, where the developer community is being invited to create applications and services for a specific product before its launch.
"India has the largest and most vibrant pool of qualified developers in the world. As the Internet is entering into the core of mobile experiences, we see unprecedented opportunities for Indian developers in shaping the future of mobile services," said Head, Developer Relations Forum Nokia, Kenny Mathers.
He added, "We believe that this particular initiative will provide the Indian developer community an opportunity to make the most of the Nokia N97 and the Ovi Store, our one-stop-shop for mobile content for consumers and tap into potential customers in India as well as around the world."
According to Director Marketing Nokia India, Vineet Taneja, “From the desktop to the laptop and now to your pocket, the Nokia N97 is the most powerful, multi-sensory mobile device in existence. Together with Ovi services, the Nokia N97 mobile device adjusts to the world around us, helping stay connected to the people and things that matter most. With the Nokia N97, Nseries leads the charge in helping to transform the Internet into your Internet."
The Calling All Innovators 2009 contest, which is currently underway, challenges developers from around the globe to create best-of-breed applications for use in the three categories of 'Internet Innovation', 'Flash' and 'Emerging Markets'. Prizes include cash, the opportunity to demo at Nokia World in September, and premium placement of their winning application on Ovi Store.
Forum Nokia has the largest concentration from India accounting for a total of 1.6 lakh developers. Nearly 1,000 developers from around the world contributed mobile applications to the first round of Calling All Innovators, which closed in December 2008. Of these 500 entries were from India.
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