'UKUP' makers declare war against piracy

After Eega's producers, it is the makers of UKUP who have taken the problem of piracy seriously. A day before the release of the film, Mohan Babu had announced rewards for those who would help the police to catch the internet pirates.

The film's anti-piracy team in Anantapur, in concerted coordination with the police, raided a video outlet. Tirumala Videos in Kamalanagar has been alleged to be involved in piracy on a big scale for long time now.

It is said that watermarking technology has been of great help in identifying the culprits.

With increased stress on controlling the scourge in cooperation with the law-enforcing agencies, it looks like TFI is on the way to realizing its objective sooner rather than later.