The doors to Microsoft's first, Flagship Store opened in New York becoming the company's largest retail space to date.
After six years of planning, the Microsoft Store opened at 677 Fifth Avenue, where products are showcased across two floors spanning 22,269 square feet (2,070 square metres).
In addition to Surface, Lumia, and Microsoft Band devices, the store is the only location to showcase Microsoft Surface Hub, a conference system designed for group work.
Staff at the flagship store speak 19 languages including Spanish, Hindi, Mandarin, Arabic and Russian, to help customers from New York and around the world.
Microsoft has about 110 retail stores across the US, Canada and Puerto Rico, but the one at New York is the company's first Flagship Store.
Exterior of the Microsoft Flagship Store at 677 Fifth Avenue, New York
Microsoft Corporate Vice President Panos Panay, right, sells the first Surface Book at the Microsoft Flagship store grand opening on October 26, 2015. (Photo by Stuart Ramson/Invision for Microsoft/AP Images)
From left, Microsoft Senior Store Manager Bill Madden, Microsoft Corporate Vice President of Devices Panos Panay, Deputy Mayor of New York City, Richard Buery, Microsoft Chief Operating Officer Kevin Turner, and New York City Chief Technology Officer Minerva Tantoco, cut the ribbon at the new Microsoft Flagship Store on Fifth Ave to celebrate the grand opening on Monday, October 26, 2015, in New York. (Photo by Stuart Ramson/Invision for Microsoft/AP Images)
Crowds gather at the new Microsoft Flagship Store on Fifth Ave to celebrate the grand opening on Monday, Oct. 26, 2015, in New York. (Mark VonHolden/Invision for Microsoft/AP Images)
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